We are proud and committed to supporting local communities and those less fortunate
As part of our wider responsibility, Flemings Mayfair has been awarded the Butterfly Mark by Positive Luxury. A globally recognised certification for excellence in sustainability. This recognition reflects our commitment to operating responsibly across all areas of the hotel, from reducing waste and sourcing sustainable materials to supporting the wellbeing of our team and the community around us.
With a conviction for giving something back, we have been working alongside Charity Begins at Home, a UK-registered charity, to support our local community and make a real difference to those in need.
The above TV trailer, made by Korvin Production, followed and interviewed Henrik Muehle, Managing Director at Flemings Mayfair, over eight weeks to document his active engagement in helping the local community, the homeless and those less fortunate.
Charity Begins at Home relies solely on passionate volunteers and donations. The charity gathers every Friday at the Strand (Agar Street) to distribute warm meals, drinks and other essential food items, as well as clothes and sleeping bags, to those living in very straitened circumstances. Now in its ninth year, the charity was also featured in King Charles’s first Christmas speech in 2022.
In addition to this, our talented chefs at Ormer at Flemings Mayfair prepare and cook over 60 warm meals every Wednesday, which are collected and distributed by the charity’s bike project to families in real need across the streets of London. Over the past two years, more than 14,000 meals have been distributed.
Henrik Muehle is driven and passionate about supporting the local community, the homeless and those in real need. In 2024, and for the fourth year running, he joined other business leaders across London to take part in the CEO Sleepout at Lord's Cricket Ground, where he has impressively raised over £100,000 to date. Henrik has also been interviewed live on GB News, BBC One, BBC London News and LBC Radio to raise awareness of homelessness in the capital. In December 2023, he was interviewed by the Jim Diamond Radio Show and filmed as part of the David Roses Art project.